Simply the Best

Eurobest 2022

At the 2022 Eurobest Festival of Creativity, "Sugar Kids" by VMLY&R Health Spain won Grand Prix in the Healthcare category, and Scholz & Friends (a VMLY&R company) was named best agency in Germany. 

In addition to the Grand Prix, VMLY&R companies were awarded three gold, three silver, three bronze, and 11 shortlists across eight campaigns. Scholz & Friends, a VMLY&R company, led the pack with a total of eight awards and six shortlists.

Eurobest, formerly the European Advertising Festival, is an annual event which celebrates and rewards "creative excellence" in creative communications, advertising and related fields in Europe.

2022 winners from VMLY&R companies included:

"Sugar Kids" by VMLY&R Health Spain for the Ministry of Health:

  • Grand Prix

“Anti-look” by Scholz & Friends for Johanniter:

  • Gold in the Direct category
  • Gold in Healthcare
  • Gold in Mobile
  • Silver in Design
  • Silver in Outdoor

“Born of a Dream” by Scholz & Friends for IWC Schaffhausen

  • Silver and Bronze in the Film Craft category

“It’s How We Talk” by VMLY&R London for STAMMA

  • Two Bronze in the Film Craft category


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