We turned JCDecaux's digital billboards into early warning systems to help...
We turned JCDecaux's digital billboards into early warning systems to help ambulances avoid traffic. In less than a week, our message aired more than 2,000 times, with rescue teams avoiding 4 km of traffic per attendance, on average. A staggering 87% of emergency professionals that used the app felt it was an efficient and empowering solution.
