From São Paulo to Paris, our lives have changed dramatically over the past few months as we fight COVID-19 around the world. So has the way we connect as humans — with our families, friends and communities. At VMLY&R, we have been creating new ways for our brand partners to engage in this new world with compassion and strength. Below you will find a few of the examples of this effort brought to life.
Castrol
"Garage Life"Colgate
"Share Your Smile"Georgia Power
"Home is More"IKEA
"Coloring Your World"Limiano Cheese
"War in Pajamas"Miami Convention & Visitors Bureau
"Miami Shines"Empty Streets
Hugs
Sherwin-Williams
"Color Chips"Terra Nostra
"The Island"Velveeta
"Romance InstaNovellas"Via Varejo
Walgreens
"Here's to 2020"Free Frosty
Choppin' Trees & Free Delivery
We are living in an age of unprecedented human progress. What seems impossible one minute is a reality the next. We see where the world is going so we can help brands and people get there together. At the core of all of this change is one driving factor — a desire to create meaningful connections.
SOCIETAL RESPONSE TO COVID-19
CHALLENGING PARADOXES DURING COVID-19
Emerging Stronger
Helping is the new selling
Retail: Now, Near and Next
Life Science Brands in COVID-19
Dial Up the Humanity
THE RAPID RISE OF ‘NO TOUCH’ RETAIL
What can marketers learn about data from Covid-19?
Time for More Meaning
Is Revenge Spending On the Horizon?
Giving back to the community is in our DNA at VMLY&R. And now more than ever, we're here to help. From designing and selling T-shirts as an internal fundraiser for the VMLY&R Foundation — with all proceeds going to COVID-19 relief organizations — to putting our time and talents to work creating. Check out some of the ways we're giving back.