President of the Great Causes category for the Art Directors Club, Dimitri Guerassimov, Co-President and Creative Director of VMLY&R, talks about the difficulties and issues inherent to advertising versus great causes.
Read the article here
https://www.influencia.net/dimitri-guerassimov-vmly-france-avant-sauver-monde-doit-deja-sauver-notre-business/
