Work

Creativity That Shines

A connected brand is one that lives in people’s lives by engaging with them on an emotional level - whenever and wherever they are - and inspiring them to connect with others.

By finding the intersection between what is important to consumers and what is true to brands, we create work that gets people talking. Explore our award-winning work to see how we unite people across platforms and across cultures.

  • The Adeli Movement

    Adeli

    A taboo restaurant that debunked an age-old prejudice.
    A taboo restaurant that debunked an age-old prejudice.
  • Smart Fill

    Smart Fill

    VMLY&R COMMERCE joined forces with Hindustan Unilever Limited (HUL) to launch...
    VMLY&R COMMERCE joined forces with Hindustan Unilever Limited (HUL) to launch its first ‘Smart Fill’ machine, an in-store vending model for its Home Care products, playing on the popular sustainability mantra of “Reduce, Reuse, Recycle” with their own iteration: Reuse, Refill and Reward.
  • Bumble India - Big Little Moves

    Big Little Moves

    Providing the community with a sense of self in times of isolation was critical...
    Providing the community with a sense of self in times of isolation was critical. Therefore, we decided to reflect upon individual roots when it came to knowing one is queer. We created the four films that were an insight into the formation and empowerment of four different queer identities. The big little moves that they made that lead to them not only accepting but also owning who they are.
  • upGrad Presents Khud Ke Liye

    upGrad Presents Khud Ke Liye

    Learning is done best when there is a yearning that comes from within. “Khud Ke...
    Learning is done best when there is a yearning that comes from within. “Khud Ke Liye” was born from this thought with the intention to show the path that leads to learning and inspire people to upskill just as the relatable protagonists in the stories.
  • interglobe_02_720-540

    InterGlobe

    Delivering a world class experience through the website
    Delivering a world class experience through the website
  • Anita_dongra_101_720-540

    Anita Dongre

    Revamping the luxury designer’s brand website while defining specific online...
    Revamping the luxury designer’s brand website while defining specific online store experience for their two title brands.
  • Oriflame_1

    Oriflame India

    Leveraging social media to build India’s no. 1 direct selling beauty brand
    Leveraging social media to build India’s no. 1 direct selling beauty brand
  • BB_Mahabachat_Mahamasti

    Big Bazaar

    For promoting Big Bazaar’s Mahabachat sale event, VMLY&R created a one of a kind...
    For promoting Big Bazaar’s Mahabachat sale event, VMLY&R created a one of a kind event that was broadcasted on Facebook Live.
  • ICICI_offline

    ICICI

    VMLY&R India had been appointed for ICICI Bank’s creative support across all...
    VMLY&R India had been appointed for ICICI Bank’s creative support across all segments for both pre and post login in mid 2015.
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