Liter Lottery

Caltex
THE PROMO THAT MADE CALTEX FUEL SALES JUMP BY 198%

Caltex wanted to promote purchase of its fuels in these 3 easy steps:

1.Fill your tank with any Caltex fuel.
2.Wait for the liter meter to come to a full stop.
3.If the last number matches your plate’s last digit, YOUR GAS IS FREE!