VML logo on black background.

VMLY&R AND WUNDERMAN THOMPSON UNITE TO FORM VML

Background image with pins on a corkboard

Weaving brands into the fabric of our culture Creativity Culture Technology

Spectrum VMLY&R celebrates over four decades in Pakistan

Pakistan

WHO WE ARE

44 years ago, Spectrum Communications was established with a passion for creativity. Today, it is part of one of the world’s largest communications networks, VMLY&R – a member of the global conglomerate WPP, offering services in six different categories – Brand Stewardship, Advisory, Data & Insights, Content & Media Innovation, Commerce and Experience & Technology.

OUR WORK
  • lemon max 3X

    Lemon Max Liquid – The power of 3

    Highlighting the power of one drop of lemon’s grease cutting power, Spectrum...
    Highlighting the power of one drop of lemon’s grease cutting power, Spectrum VMLY&R helps Lemon Max Liquid communicate its promise of great efficacy and long-lasting dishwashing in times of hard-hitting inflation
  • Caltex

    Moving Forward with Genuine Passion

    The Caltex Star is the mark of trust for millions of Pakistanis as they move...
    The Caltex Star is the mark of trust for millions of Pakistanis as they move forward in their everyday journeys.
  • colgate herbal

    Colgate Herbal – Healthy gums, strong teeth – naturally!

    From ‘Aaaah’ to ‘Aha!’ – Spectrum VMLY&R helps Colgate Herbal communicate its...
    From ‘Aaaah’ to ‘Aha!’ – Spectrum VMLY&R helps Colgate Herbal communicate its promise of Stronger Teeth, Healthier Gums with a fresh new communication approach
  • Brite KV

    Brite Sab Right kardega

    Qormay se Karhai tak har daagh wipe kardega! Brite Sab Right kardega
    Qormay se Karhai tak har daagh wipe kardega! Brite Sab Right kardega
  • MF-KV-02-Web

    Refreshing a Market Leader

    From concept to cool execution. This is how we helped Colgate connect...
    From concept to cool execution. This is how we helped Colgate connect...
  • Bonus 10

    What a delightful bonus

    Watch how much difference a little bit of Bonus can make in someone’s life!
  • thumb

    One Month, One Bar

    Wahaj Ali and Madiha Imam shine with their cuteness (and Lemon Max)
    Wahaj Ali and Madiha Imam shine with their cuteness (and Lemon Max)
  • JOVI app

    JOVI App

    Anything, Anywhere, Anytime
    Anything, Anywhere, Anytime
  • sky thumb

    SkyElectric – Taking The Lead

    Becoming Pakistan’s No.1 Smart Solar Energy Company
    Becoming Pakistan’s No.1 Smart Solar Energy Company
  • Bonus Mila Hai Sab Se Zyada

    Bonus Tristar

    The highest selling detergent in Pakistan
    The highest selling detergent in Pakistan
  • Brite Sab Right Kardega

    Sub right!

    Brite reassures consumers that it will set everything right!
    Brite reassures consumers that it will set everything right!
  • Protex Range

    Protex karo!

    The virus is still around so keep washing your hands
    The virus is still around so keep washing your hands
  • Brite Anti-Bacterial

    Brite now fights bacteria

    In Covid times your clothes need protection, too
    In Covid times your clothes need protection, too
  • Palmolive Anti-Bacterial Handwash Liquid

    Safe hands!

    Palmolive hand wash is tough on germs, soft on hands
    Palmolive hand wash is tough on germs, soft on hands
  • Colgate GAC 2020

    Colgate Global Art Contest 2020 – 2021

    Every year, Spectrum VMLY&R teams up with Colgate Pakistan
    Every year, Spectrum VMLY&R teams up with Colgate Pakistan
  • Indus Banner

    SAVING LIVES IN TIMES OF LOCKDOWN

    Our comprehensive and moving digital campaign to help...
    Our comprehensive and moving digital campaign to help...