Spectrum VMLY&R is looking for a Proofreader
If you feel you’re right for the job, apply at [email protected]
and let us put you to the test.
REQUIREMENTS:
• Fluency over the English language and a strong grasp of its nuances (including grammar, spelling, vocabulary)
• Previous experience is mandatory
PRIMARY RESPONSIBILITIES:
• Proofreading with great attention to detail
• Going above and beyond expectations to meet timelines
The position is for Karachi
THE OPPORTUNITY
We are looking for a Social Media Analyst to help us optimize our approach to social media and drive growth within our clients’ social channels.
Reporting to the Digital Project M8anager within a global team, the Social Media Analyst role will also have a dotted line to the Chief Digital Officer, Strategy team and will be encouraged to speak in high level meetings on the output of their work.
RESPONSIBILITIES
• Work closely with senior Analysts on the team to derive strategic and actionable insights from various data sources.
• Participate in translating findings into digestible and visually intuitive outputs through compelling analysis and storytelling to Partner Agencies, Executives, and Client teams.
• Establish tracking of social media data such that we are measuring both key performance indicators and performance indicators on a daily, weekly, monthly and quarterly basis with an eye towards engagement and growth on benchmarks.
• Creates and delivers ongoing reporting and insights on social media performance
• Identify client objectives, develop KPI frameworks, and map suitable analytics solutions to ensure we are reliably tracking and reporting on social media performance.
• Establish a set of measures for our unified social media strategy and individual channels (Facebook, Instagram, Twitter, LinkedIn, YouTube, Pinterest, TikTok) that are linked to business goals to strengthen the brands, drive growth and engagement.
• Provides insights on the user behavior of our audiences as they engage with us on social media.
• Provides insights on data from our social media tools that can help to monitor crisis and measure our responses.
• Turn data into actionable insights that will help to improve the performance of social media platforms and campaigns:
• Update and continuously improve dashboards that will inform campaign activity, social media platform performance, and other measures that are key to business.
• Troubleshoot, test, and validate analytics implementations and tracking.
• Conduct data analysis that surfaces new ideas and insights.
• Pro-actively seek and use data sources to address stakeholder questions quickly and efficiently.
HOW YOU CAN FIT - Qualifications
• Lover of music, books and reading.
• 3-5 years’ experience in social media and analytics.
• Hands-on experience analyzing performance on social media platforms (Facebook, Instagram, Twitter, LinkedIn, YouTube, Pinterest, TikTok).
• Experience with analytics and tools for owned and paid platforms including Google Analytics, visualization tools, Google Tag Managers, Netbase, Meltwater, Brandwatch, business intelligence tools, A/B testing tools. Adobe Analytics experience is a plus.
• Loves learning and testing new technologies related to digital and social media analytics.
• Passionate about data and helping people to understand how it works, what it can do, and how to help them.
• Ability to manage, manipulate, and generate insights from large data sets.
• A strong strategic, critical thinker, and problem solver.
• A strong communicator who can translate complex data to others.
• Ability to manage competing priorities, exceptional multitasking and organizational skills.
• Strong project management skills, with the ability to be kind, flexible, and adaptive in a fast-paced environment.
• Strong written and verbal communication skills are a must.
• Ability to create and deliver effective presentations.