Khalid’s career in advertising and through-the-line communication spans over 30 years. A science graduate from the University of Karachi, he began his career in advertising in 1988. Khalid joined the Account Management department of Spectrum VMLY&R in 1992, which he now heads as Group Director of Accounts. In time, he expanded his role to managing the day-to-day affairs of the Client Service department and was directly involved in account planning and strategy development on various national and multinational clients.
Chief Management Officer