Winners of the MIXX Awards – awards for the best digital campaigns selected in a competition for the interactive industry – were chosen for the 12th time already. In this year’s edition of the event organised by IAB Polska, the VMLY&R Poland agency won two bronze awards.
The first bronze MIXX Awards statuette went to the “LINK4 Mama – family insurance calculators” campaign in the UX category (client: LINK4 – the first insurance company in Poland to offer direct insurance). The other – in the Smart Solution category – was awarded to the “Last Collection” campaign prepared for Showmax Poland.
The MIXX Awards competition, addressed to advertisers, agencies, and media houses, rewards the best marketing campaigns carried out online.