News

Changes to Come

To lead the future, we stay ahead of it. We examine cultural movements and new possibilities to extract insights about emerging issues and opportunities. We see where the world is going so we can help brands and people change course. Check out what we’re tuned in to and the great work we’re turning out.

NEWS & INSIGHTS
  • adidas zx 2k boost v2

    VMLY&R with another oddly satisfying campaign for adidas ZX 2K BOOST

  • ecomm vmlyr Poland

    It ain’t easy to be wheeze. Ecommerce complexity for CPG brands

  • Piotr Osinski VMLY&R Poland

    Piotr Osinski Mentors at D&AD New Blood Academy

  • NN VMLY&R Poland

    Nationale-Nederlanden & VMLY&R Poland Ask ‘When Was the Last Time You Took Care of Yourself’ in New Campaign

  • lions live ok

    VMLY&R POLAND AT LIONS LIVE

  • trash store adidas

    SNEAKY MESSAGE ABOUT PLASTIC POLLUTION

  • what have I learnt

    What have I learnt about the advertising from COVID-19 denialists?

  • Unbox the strange VMLY&R Poland

    DOUBLING THE BOOST FOR ADIDAS

  • Heyah01 VMLY&R Poland

    HACKING THE SYSTEM FOR HEYAH 

  • adidas x vmly&r poland

    RUNNING START FOR VMLY&R WITH ADIDAS

  • daro

    VMLY&R Poland’s Dariusz Andrian Elected for Second Term With SAR

  • Maffashion Samsung Z Flip VMLY&R Poland

    FLIPPING GREAT WORK

  • AR filter VMLY&R Poland

    Who are you in an advertising agency?

  • technology evolution

    Technology evolution: how to address business needs in COVID-19 times

  • the new normal

    The New Normal: How Social Media Will Change in 2020?

  • Challenging Paradoxes

    CHALLENGING PARADOXES DURING COVID-19

  • absolut x VMLY&R Poland

    ABSOLUT VICTORY FOR VMLY&R POLAND

  • e-comm vmlyr poland

    E-commerce in the face of coronavirus – what can we expect?

  • VMLY&R Poland x Ballantines

    RAISE A GLASS! VMLY&R POLAND WINS BALLANTINE’S

  • Hand reaching out

    Emerging Stronger

  • Pawel Loedl

    Creativity Starts Now

  • Tightrope walker balancing

    Mastering the Balancing Act Between BX and CX

  • Panelists, including VMLY&R, on stage at CES 2020

    FUTURE FORWARD AT CES

  • proudly said

    VMLY&R PROUDLY SAID: NEW PODCAST SERIES

  • Scholz & Friends and VMLY&R logos

    VMLY&R and Scholz & Friends group develop strategic alliance

  • WATW_logo

    VMLY&R: Women Around the World

  • four polish creatives

    Four Polish Creatives Talk About The Ad Scene Across The Globe

  • VMLY&R DAY 6 photo 1

    VMLY&R DAY IN POLAND

  • Kozina

    LBBOnline: The Witcher: An Ode to Polish Creativity?

  • SOKOL VMLY&R Poland ON Your Terms

    VMLY&R TOPS POLISH YOUTUBE ADS

  • LAYS GET INTO MOVIE WITH LAYS

    GET INTO MOVIE WITH LAYS

  • VMLY&R KC Celebrates Worldwide Foundation Day

    VMLY&R Celebrates One Year Anniversary With Worldwide Foundation Day

  • The Last Ever Issue

    The Drum: Glass Lions Awards Honor Campaigns for Change that Challenge Gender Stereotypes

  • michal wolniak

    Michal Wolniak as Member of Brand Council at Superbrands Poland

  • OTW

    ADWEEK: THE TOP 15 STUNTS AND INNOVATIONS OF 2019 [THE LAST EVER ISSUE]

  • campaign

    Ad of the Year: Campaign US' favorite ads of 2019 [THE LAST EVER ISSUE]

  • Agata VMLYR PL

    Drawing Strength From Work and Culture

  • szlachetna

    VMLY&R POLAND GIVES BACK FOR "SZLACHETNA PACZKA"

  • The Last Ever Issue Adweek

    Creative Director’s Choice: RPA’s Sarah May Bates on ‘The Last Ever Issue’

  • Australia Day

    G’DAY VMLY&R POLAND — SURPRISE SISTER CITIES PARTY

  • fcabPL

    Michał Wolniak, VMLY&R President & Head of Advisory, became a member of Poland’s Facebook Client Advisory Board

  • Dawid Szczepaniak

    GoldenDrum: CAN CREATIVES REALLY CHANGE THE WORLD?

  • voteforlove

    LBBOnline: VMLY&R Is Voting for Love in the Polish Elections

  • The Last Ever Issue Adweek

    AdWeek: This Cannes Glass Lion Grand Prix Winner Bought a Porn Magazine in Poland to Shut it Down

  • CAMPAINGBRIEF: THE LAST EVER ISSUE

    Campaign Brief: VMLY&R Awarded Glass Grand Prix for ‘The Last Ever Issue’

  • Andrew Dimitriou, CEO VMLY&R EMEA

    VMLY&R Announces EMEA Executive Leadership Team

  • Inspiring Young Talent

    Inspiring Young Talent

  • 25 Legendary Personalities of the Polish Media and Marketing Industry

    25 Legendary Personalities of the Polish Media and Marketing Industry

  • vmlyr day 5

    VMLY&R Day in Poland

  • New VMLY&R logo.

    WPP creates new brand experience agency VMLY&R

  • Samsung missed spaceflight

    The Drum: Creative Work of the Week: Samsung gives Polish astronaut the spaceflight he never caught