VMLY&R Poland launches next edition of "Party Mode On" campaign for Wyborowa (Pernod Ricard Group). Beautiful Party Edition bottle with a peel-off label that allows access to the best party playlists and drinks recipes. In partnership with Klub Komediowy [Comedian Club], it was created a video that cannot go unnoticed. In the short movie, which combined 90's style, comic book themes and fun scenarios depicting the ultimate home party.
This is just the beginning of the activities for the Wyborowa Party Edition, so stay tuned!