On the occasion of the UN Global Compact Network Poland’s World Earth Day 2021, which falls on 22nd April, WWF Poland, School Climate Strike, Polish Ecological Club, Mazowiecki District, IKEA, and Onet.pl, have jointly, as partners, launched a social campaign "YES! for Climate Education".
In Poland, this is a critical topic, because although knowledge of this subject is a global standard, the government in Poland doesn't treat it as a priority, but rather indulgently.
The aim of the campaign was to draw attention to the need to supplement the core curriculum in schools with reliable education on climate change and its protection, based on proven scientific data.
A petition was available on the website Edukacjaklimatyczna.com, thanks to which thousands of people in Poland could express their support for this initiative.
The main long-term goal of the "YES! for Climate Education" campaign was to draw attention to the role and the need to conduct reliable climate education in schools - based on scientific data and implemented within the relevant subjects.
The project introduces a generational change in the waythe climate topic is perceived.
The campaign has exceeded its goals – the government has taken official steps to introduce climate education toschools. Campaign partners, representatives of the Youth Climate Strike, received a declaration from the Minister of Education and Science – Przemysław Czarnek – on the commencement of works that would introduce climate education to schools as early as 2023. Then, we brought together a broad group of stakeholders, NGOs, scientists, teachers, educators and politicians, including representatives of the Chancellery of the President of the Republic of Poland, the Ministry of Education and Science, and the Ministry of Climate and Environment during the Round Table event. As a consequence of the campaign, the Minister of Education and the Minister of Climate and Environment signed a letter of intent on cooperation for environmental and climate education.
We have obtained over 100 publications in online and traditional media. 20 pro bono ambassadors published 40 posts and 90 reports, which received 53,000 interactions and 600,000+ views. And our video was watched by over 1.4 million people to the end.