As executive leader of VMLY&R Miami Eric ensures that client needs and organizational resources are aligned to maximize superior quality and positive business results. His diverse business category experience and bicultural background put him in a unique position to understand and manage global, regional and local programs.
Eric began his career at Y&R Puerto Rico in 1984 and went on to manage client needs and agency operations throughout Latin America and Miami, helping build the Y&R, Wunderman and Bravo brands into category leaders with superior performance and ROI.
Today as the senior leader of VMLY&R Miami, Eric counsel’s clients and employees how to create truly connected brands by merging expertise in brand management, creative brilliance, Omni-channel activation and e-commerce applications that build our client’s business.
Eric earned his Bachelor of Arts degree in International Relations from Brown University.