Tyler Murray is the US Chief Executive Officer of VMLY&R Commerce, where he leads the company on its quest to reimagine the creative potential of commerce with a specific focus on growth in the US and the SC Johnson Global Client Lead.
Tyler played an integral part of Geometry’s 2019 re-positioning efforts, and has helped to redefine shopper marketing, experiential and design predicated on his deep understanding of data and how people buy today. His proven track record of building and leading global omnichannel organizations with a focus on analytics, strategy, and operational design has enabled a new way of working with Connected Commerce core to the delivery of growth for today’s modern brands.
Tyler has been recognized in the 2020 class of Ad Age’s list of 40 people under age 40 shaping the marketing, media and agency industries, and has received numerous awards including the 2017 International Innovator Award and multiple Effies.