We're a leading full service (ATL, BTL, shopper, media, digital and customer experience) agency that creates work that lives in people’s lives.

We know that consumers don’t care about advertising that is irrelevant and interruptive, which is why we create work that engages an audience in a culturally relevant manner. VMLY&R’s strategic focus is to create work that is not only entertaining and engaging but also delivers results for clients.

In 2019, we were awarded 15 Bookmarks, four of which were Gold, an Apex, a Cannes Lion, eight Loeries, two of which were Craft Golds and a Silver Epica. Since inception, we've won in excess of 150 awards across the major awards shows globally including 2 Golden Cannes Lions and were named Cannes Lions 'Entertainment Agency of the Year' for 2017.

VMLY&R South African employs over 300 people across Johannesburg and Cape Town and are a proud Level 1 B-BBEE agency.