Social Media Team Lead - JHB

Social Media Team Lead - JHB

Job description

We are looking for an experienced and passionate social media team lead to join our Johannesburg team . The Social Media team lead will be responsible for managing the Social Team within the client clan as well as building client relationships and relationships with key departments like Strategy, Client Service and Creative.  You will be the team champion, driving excellence while supporting the Social team with growth plans and inspiration. Your job is to defend your team but also to hold them accountable. 

As the social media team lead, you will work with your team to craft the voice of brands online, represent their strategic positioning, and constantly look for opportunities to build our community through conversation and interesting digital formats.


  1. Team Excellence

Drive and support processes that ensure agility and quality within the social team.

In conjunction with your manager, develop growth plans for your team and use Ten Tens to work on achieving annual goals.

Identify upskilling and training opportunities and work with People Accelerator to provide these sessions for your team.

Co-create social briefs for the team.

Delegate and review content plans & reports.

Provide constructive feedback that helps your team learn and grow.

Provide input into Social / Channel Playbooks and ensure that these practices are implemented by your team.

Drive platform expertise within the team, encouraging sharing of trends, updates, articles and case studies.

  1. Resourcing

Create and update resourcing plans to ensure that the social team is resourced correctly.

Build a core group of social media freelancers & contractors to help with weekend work and live event coverage.  In many case you will be responsible for briefing them and reviewing their work.

Be involved in interviews for new candidates, co-creating challenges for them.

  1. Client relationships

Prioritise regular facetime with clients to understand their business goals and how Social helps them achieve these objectives.

Keep clients abreast of new social trends and opportunities.

Oversee social retainers and provide input to ensure they are realistic and offer value to our clients.

Manage client issues and social crises in a timely manner.

  1. Always Be Measurin’

    Drive KPI setting and achievement within your team

    Review and provide input into reports ensuring quality and that deadlines are met.

    Ensure that recommendations outlined in these reports are actioned by your Social team.

    Upskill yourself and your team on relevant tools that improve measurement and efficiency

  2. Collaboration
    Drive processes that ensure collaboration with Strategy and Creative teams when it comes to briefs, brainstorms and reviews. Work with Client Service teams to strengthen client relationships.Work with external teams like Media agencies, other agencies, influencers and content creators to ensure that work is delivered on deadline and on brief. Design internal acceleration sessions or workshops to ensure other departments understand Social and ways of working.
  3. Content Creation
    Keep yourself fit by creating content for a client you will manage as well


Excellent interpersonal & communication skills

Strong leadership skills

Creative & Strategic Thinker

Passionate about social brands, platforms, trends and innovation

Analytical and insights-driven

Strategic, analytical and insights driven

Highly determined and motivated



5 years + social media experience

Examples of work

VMLY&R is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, gender identity, sexual orientation, national origin, or disability status


...Read More