Nando's / Better Half (Tinder)
Using Tinder to help South Africans find their ‘Better Half’. We gave those looking for something special a reason to come around to Nando’s. With 1.6 Billion swipes per day, Tinder is literally overflowing with people hungry for love. So, we created the Nando’s “Better Half” Tinder profile – a saucy bio and picture of our best side, a half chicken and chips meal. When someone matched with us, we sparked the flame, giving single South Africans a reason to come around to our place for some Nando’s love.