Luis Fernando Dugand

Luis Fernando started as an outsider. He is an economist who began his career at the stock exchange and other capital markets activities for 9 years until the day, as a client, his imagination was captured by VMLY&R BAV and other inspiring tools in 2009. He believes in Method Planning, which he defines as a “structured and systematic path to acquiring knowledge and inspiration”

Today Luis role is the development of new strategic tools and frameworks both globally and regionally, and the identification and articulation of talent across the region to create high performance teams in order to create value and revenue for the company.

  • Luis Fernando Dugand
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