Orange and blue abstract background

THE EXPERIENCE IS THE BRAND

CX

People 

have heightened expectations of brands. 

Brands

that are winning are transforming via experience.

CX 

delivers the interactions that fulfill a brand’s promise.

Our formula to deliver value

 

Redefine - Enrich - Make

 

(RE)Define

Need-States & Journeys
Growth Implications
Experience Gaps
Growth Strategy
Ecosystem Plan
Employee Experience (EX) Roadmap

Make

Proof of Concepts to High Fidelity Prototypes
Digital Products Scaled through Design Systems & Components
Commerce Flows & POC
4T Ideation Output
Code, APIs & Data Pipelines
Scalable Infrastructure & Repeatable Tests

Enrich

Maturity Assessment & Workforce Enablement Plan
Search & Content Strategy
Data Architecture & Personalization Plan
Omnichannel Optimization & Testing Plan
Loyalty Strategy & Customer Growth Program
MarTech Roadmap & Activation Plan

Experience in action

Our model and delivery process results in new ways of thinking and immediate organizational and customer impact.
It also allows us to move quickly into executing on agreed-upon roadmaps and opportunities.
Scroll through a portfolio of our work below.

United Rentals
VR Concert Experience
Ford
Colgate

CX Practice Insights

Human Centered
  • Connected and Complete: Modern Brand Planning

    Connected and Complete

  • Don't Outsource Your Ethics

    Don't Outsource Your Ethics

  • Organizational Redesign

    Break it, Shake it, Make it

  • Right Brain

    In Defense Of The Right Brain

  • Image of The Agile Code

    Changing Views on Agile

  • Navigating the Experience Era

    REDEFINING THE EXPERIENCE ERA

Let's talk!

Connecting is what we do. We're ready to put our expertise to work for your brand. Reach out today.

DAVID SHULMAN
David Shulman photo
CHIEF TRANSFORMATION OFFICER, GLOBAL LEAD OF CX GROWTH
DAVID SHULMAN
david.shulman@vmlyr.com
LYNN HURLEY
Lynn Hurley
Managing Director, Business Development
LYNN HURLEY
lynn.hurley@vmlyr.com