MASCULINITY IN FLUXWhat does modern masculinity look like today, and how can brands help redefine its place in society? Tamryn Kerr, creative director at VMLY&R, explored this question and more. “It's our industry’s responsibility to break down taboos and drive the culture narrative forward,” she said.WATCH THE RECORDING ...Read MoreRE-EMERGING IN THE EXPERIENCE ERAThe experience era is here. Karen Boswell, chief experience officer at VMLY&R EMEA, offered a masterclass on how to build a people-centric business. “We passionately believe that customers will pull you into the future. Not your competition,” she said.WATCH THE RECORDING ...Read More LIVE INTERVIEWLaurent Simon, chief creative officer at VMLY&R United Kingdom, explored how to build brands at the speed of culture. He also Laurent gave his take on creativity and shared his pride for our industry's resilience during COVID-19. “Creativity sits at the core of creating connected brands,” he said. WATCH THE RECORDING ...Read MoreHOW AGENCIES CAN HELP CLIENTS AVOID FAKE ALLYSHIPAmber Chenevert, Ph.D., director of strategy and insights at VMLY&R New York, covered how brands should turn diversity, equity and inclusion best practices into a substantial commitment to becoming allies. She also told us old us how brands can become true allies. She asked, “Consider where your customers are in this moment. Is there a disconnect between the brand values you hold true and what your customers expect?”WATCH THE RECORDING ...Read More RENAISSANCE NOWJason Xenopoulos, Chief Creative Officer, VMLY&R North America Tuesday. Oct. 6 11:30 a.m. EDT Creativity ChannelLEARN MORE & REGISTER ...Read MoreTHE WAKE-UP CALL TO PURPOSE IN ADVERTISINGWalter Geer III, Executive Creative Director, VMLY&R Thursday, Oct. 8 10 a.m. EDT Purpose ChannelLEARN MORE & REGISTER ...Read More...Read More Share This Story