Jury President Named

Mel Routhier, chief creative officer at VMLY&R Chicago, has been named Health & Wellness Lions Jury President for this year’s Cannes Lions International Festival of Creativity.

With more than 340 employees, VMLY&R Chicago serves clients including Abbott Laboratories, Kraft Heinz, Butterball, Kontoor Brands, and YMCA.

A proven leader who tirelessly works to transform brands and make them famous, Mel’s work has received top honors at the major industry shows, including awards from Cannes, the London International Awards, Clios, Effies, Lürzer’s Archive, Communication Arts, ADDYs, REGGIEs, and the Chicago Advertising Federation.

In addition to being a 24-year veteran of the ad industry, Mel is also a 10-year vet of the equally challenging and fulfilling parenthood industry, where, alongside her husband Eric, she serves as co-chief operating officer to her two small children, Elliot (age 10) and Faye (age 7 and—very precisely—11/12ths).