Dr. Feiyan Shen

Feiyan Shen is a graduate of Shanghai Medical University, practiced as a surgeon for three years, and started his agency career in 1996. He founded SudlerMDS, where he now serves as chairman. Additionally, he is CEO of DrLink, another of WPP's healthcare platforms.

Feiyan is a pioneering strategist in healthcare communications and has significant experience in launching and sustaining healthcare brands in China. Throughout his 24-year agency career, Feiyan has served for more than 100 healthcare brands including prescription and OTC, Tonic foods, Infant Milk Formula, hospitals, and more. Additionally, he has built a strong professional network in China's healthcare society.