After 5 years in New York City in global leadership roles for Y&R, then VML and then VMLY&R, Jon Bird recently returned as CEO of VMLY&R across Australia and NZ.
While in the United States, Jon headed up VMLY&R’s global retail and commerce practice, working at the intersection of digital and retail for some of the world's best brands. He was also a regular contributor to Forbes, and spoke at events and conferences all over the world, including events as diverse as SxSW and the Budapest Brain Bar.
Before relocating to the US in 2014, Jon was based in Australia and was a founding partner and ultimately Executive Chairman of IdeaWorks, which was Australia’s fastest-growing agency for several years running. Separately, he served as Director of Retail Marketing for M&C Saatchi in Sydney and was Chairman of trade publication Inside Retail.
Originally, Jon was a copywriter and Creative Director for 20 years, before completing an MBA at Macquarie Graduate School of Management and crossing over to management.
Outside of work, Jon is a proud Dad and an enthusiastic runner – having completed the last three New York Marathons.