Guiding Principles to Deliver Great CX for Kids

On this episode of Human Centered, host Nick Brunker is joined by fellow Director of Experience Strategy at VMLY&R, Eric Ackley, to explore the guiding principles of building and delivering value-centered experiences for kids - which is a unique challenge as CX practitioners must balance privacy, regulations and of course, ethics to serve this type of customer. They discuss several real-life examples of brands applying these principles, plus, provide some important watch-outs that leaders should keep in mind as they develop new solutions.