Brian Yamada

As Chief Innovation Officer, Brian Yamada leads the Experience Innovation and Analytics & Data Science teams. The Innovation team enables the application of emerging technologies such as AR/VR/XR, AI/ML, NLP, Computer Vision, Blockchain/Web3.0 and the metaverse. The Analytics & Data Science practice drives smarter decisions and measurable outcomes for brands and businesses.  

Brian joined VML over twenty years ago and his past and present client partners include Astra-Zeneca, Colgate-Palmolive, Dell, Ford, Gatorade, GSK, H&R Block, International Olympic Committee, Tennessee Tourism, United Rentals, and Wendy’s.   

Brian is a graduate of the University of Missouri School of Journalism. And recently completed an Executive Diploma in Artificial Intelligence for Business from Oxford University. He led training for Digital Way Forward and WPP’s Maestro program.  Brian also served as a mentor with TechStars and other startups.