The pandemic caused the closure of thousands of shops in Peru, leaving nearly half of the country's population unemployed. Thousands of Peruvian families receive meals from neighborhood associations that prepare donated food. VMLY&R Peru and its client Cerveza Cristal launched a campaign to gather used aluminum cans and melt them to produce pots, which are filled with food and distributed in the most affected areas. The brand installed collection points in supermarkets and called on people to donate their cans....Read MoreRelated ContentContent type- Any -ArticleBAV BrandBasic pageBrandCase StudyClientCountryFlightItineraryJobLandingLocationPersonRegionRegional MenuSocial MenuStyleguideRelated Categories (field_related_categories)Related Clients (VERF selector)- Restricted access -. 30% ClubAbsolutActiviaadidasAgeas Federal Life InsuranceALICORPAlproAmaroAmbliopia Campaña MundialAmerican Academy LarnacaAmnesty InternationalAmnistía InternacionalArçelikAthosAustralian UnityBaby Quest FoundationBaileysBank of CyprusBank of CyprusbeIN SportsBetty CrockerBeymenBIMBOBiogen and FundAMEBlack Executive CMO AllianceBNP ParibasBond UniversityBootsBootsBreilBridgestoneBumble IndiaBurger KingCafé de ColombiaCaltexCanadian Women's FoundationCancer DojoCenter for ludomaniCenter ParcsCentrumCharalCity of HopeCoca-ColaCoffee ClubColgateColizeyCristal BeerCytaDanoneDanoneDANONE AGUASDarnitsaDefence Force RecruitingDell IndiaDell TechnologiesDepartamento de la FamiliaEarthquake CommissionEdgarsEdgeEfes PilsenEgekildeElena'sEtiEurekaEuroLifeFantaFaxe KondiFaxe Kondi BoosterFederal Prosecution ServiceFluffyFordFordFOUSPFritz HansenGatdaGazeta.plGazeta.plGenikes InsuranceGEODISGeodisGileadGoldenGoodlife Health ClubsGoogleGoogleGreenpeaceGrigoriou AllantikaGrundigHarinera del ValleHeineken GroupHill'sHindustan UnileverHopiHuman Rights CampaignHuman Rights FoundationIchitan BeveragesIdéalIKEAIKEAIKEAIninalIntelIt's Everyone's JourneyJCC Payment SystemsJCDecauxJohanniterKaracaKFCKraft HeinzLand Transport AuthorityLanitis | Coca-Cola HBCLegacyLesieurLibertyLiberty BusinessLifeDirectLINK4Lombard Odier LottoMacca'sManpower RecruitmentMastercardMaxx FlashMediacorpMeta PortalMigrosMilnutri Sure Ministry of HealthMint*dMiss AmericaMonash UniversityMondelezMovistarMr. Brown CyprusMr. ProperNasha RiabaNational Library BoardNetflixNetflixNew BalanceNew York Office of the MayorNiubizNo7Noizz.plOKEYOPAP CyprusOPAP Cyprus & Press and Information OfficeOzFishPaulPeakPernod RicardPfizerPizza HutPKU FoundationPozitifPRIME VIDEOPS4PugetPZUQFCCRed BullReutersRinsoRipcurlRipioRolling StoneRådet for Sikker TrafikSADIASalsas La ConstanciaSamsungSeezSettle CyprusSignalSophia For Children SpillemyndighedenSpotifySpriteSTAMMAStarbucksSuzukiTEBTECTennessee TourismThe Coffee ClubThe Female CompanyTHINK!TUITwitterTürkiye İş BankasıU.S. Census BureauU.S. Dept. of Health & Human ServicesU.S. NavyUnder ArmourUNILEVERUnipadsUnited RentalsupGradVehbi Koç VakfıViagra ConnectVodacomVodafoneVodafoneVodafone VakfıVolkswagenVolvicVoyTuristeando / Compañía de Turismo de Puerto RicoWecasablancaWendy'sWhirlpoolWork by Berlin Cameron (a VMLY&R company)Work by GlitchWork by Scholz & Friends (a VMLY&R company)Work by TAXI (a VMLY&R company)Work by VMLY&R CommerceWork by VMLY&R HealthYemeksepetiYeni RakıZespriZywiec Zdroj (Danone Group)Çiziİstanbul ModernRelated Locations (VERF selector)- Restricted access -- Restricted access -- Restricted access -- Restricted access -AmmanAtlantaAucklandBangkokBarcelonaBeijingBogotáBrisbaneBudapestBuenos AiresCaliCape TownCasablancaChicagoCincinnatiClevelandDallasDetroitDubaiHo Chi Minh CityIstanbulJakartaJohannesburgKalamazooKansas CityKarachiKrakowKuala LumpurKyivLimaLisbonLondonMadridMelbourneMemphisMexico CityMiamiMilanMinneapolisMontevideoMoscowMumbaiNashvilleNew DelhiNew YorkParisParsippanyPragueRio de JaneiroRogersRomeSan FranciscoSan JoséSan JuanSantiagoSeattleSeoulShanghaiSingaporeSydneySão Paulo (VML)São Paulo (Y&R)TaguigUlaanbaatarViennaWarsawWellingtonSave WaterColgateRead more about Save WaterA Sustainable Water Bottle BreakthroughZywiec Zdroj (Danone Group)Read more about A Sustainable Water Bottle BreakthroughYes! For Climate EducationIKEARead more about Yes! For Climate Education
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